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BMW of North America Celebrates 50 Years and the Opening of a New U.S. Headquarters.

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April 4, 2025

This year, BMW of North America is celebrating 50 years since it began operations as the exclusive importer for BMW automobiles in the U.S. Initially headquartered in Montvale, NJ, BMW of North America took over from the Hoffman Motor Corporation on March 15, 1975. This marked the start of a new era for the brand in the U.S. and laid the foundation for what would become a nationwide business which today includes four renowned brands and 30 business locations in 12 states. Taken together, the activities of the BMW Group in the U.S. currently provide and support over 120,000 jobs and contribute more than 43.3 billion to the U.S. economy annually.

Learn more here.