Member News

Hyundai Donates $1 Million to Pediatric Cancer Research Through Epic Picks For The Big Game

February 9, 2026

Thousands of social media users came together for the Big Game to participate in Hyundai’s Epic Picks social media campaign, making game predictions to support pediatric cancer research and turning game-day engagement into real-world impact. The result: Hyundai Motor America is donating $1 million to Hyundai Hope on Wheels, a 501(c)(3) nonprofit organization dedicated to supporting pediatric cancer research

Learn more here.

New research from Autos Drive America showcases how international automakers are driving the U.S. affordable vehicle market.

Learn more in our new automotive affordability white paper.

CLICK HERE