BMW Manufacturing Opens First Press Shop in North America, Unveils Fourth-Generation X3

Spartanburg, S.C. Celebrating its 30th anniversary of assembling BMWs for the world, BMW Manufacturing today opened its state-of-the-art press shop as it prepares to assemble the new BMW X3 Sports Activity Vehicle at the Spartanburg, South Carolina, plant. The press shop will stamp sheet metal parts for the new BMW X3, which made its North American debut during the ceremony. These components include hang-on parts such as the vehicle’s four doors, fenders, lift gate, and exterior body sides.

Dr. Milan Nedeljković, member of the Board of Management of BMW AG responsible for Production, emphasized the BMW Group’s commitment in the United States: “After 30 years of successful operations, we are further expanding our commitment. At the end of 2026, assembly of all-electric Sports Activity Vehicles will start here in Spartanburg. This is a further step towards strengthening our global resilience.”

Read the full press release here.